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For: CPG Brands and Restaurants
From targeted local buzz to nationwide brand growth, we offer multiple campaign levels designed to meet your critical business needs. When your food brand launches a new product, rolls out an LTO or enters a new market, we have solutions built to match the moment.
Awareness Package
Introduce your brand to new audiences and elevate your presence in key social communities
- 2 influencer partners who have followings of < 50K
- 8 content deliverables
- 25K reach, guaranteed
- Up to 1K engagements -- likes, comments, shares, saves -- from your target audience
- 90 days
Consideration Package
Reach a larger audience and encourage trial with more touchpoints
- 3 influencer partners who have followings of < 100K
- 18 content deliverables
- 75K reach, guaranteed
- Up to 3K engagements -- likes, comments, shares, saves -- from your target audience
- 90 days
Conversion Package
Lead audiences to purchase with more endorsements and greater visibility
- 5 influencer partners who have followings of < 100K
- 30 content deliverables
- 150K reach, guaranteed
- Up to 7.5K engagements -- likes, comments, shares, saves -- from your target audience
- 90 days
Custom Package
Maximum business impact with a fully custom strategy to dominate a category or accelerate growth
- Limitless influencer counts and audience size, flexible timelines.
- Stand-alone project or part of an integrated campaign.
- Best for brands in regulated industries, those with goals for national reach, celebrity involvement or that want a high level of control and oversight on influencer content.
All levels include add-on options for allowlisting — a form of paid advertising from an influencer's page to maximize reach to your target audience and increase ROI.
For: B2B Foodservice Suppliers
Capitalize on the fact that chefs trust chefs by generating content with respected culinary voices. Showcase product quality, capture testimonials and generate on-trend recipes to directly engage operators, build interest for new product launches, facilitate trial and inspire menu inclusion.
Introduction Package
Introduce products to target operators and prime sales funnels.
- 2 influencer partners who have followings of < 50K
- 8 content deliverables and organic usage rights
- 25K reach, guaranteed
- Up to 1K engagements -- likes, comments, shares, saves -- from your target audience
- 90 days
Credibility Package
Increase audience touchpoints with additional testimonials and product demos to build trust with targets.
- 3 influencer partners who have followings of < 100K
- 21 content deliverables and organic usage rights
- 75K reach, guaranteed
- Up to 3K engagements -- likes, comments, shares, saves -- from your target audience
- 90 days
Sales Enablement Package
Support all buyer stages and keep products top of mind with more audience engagement and full content library.
- 5 influencer partners who have followings of < 100K
- 35 content deliverables and organic usage rights
- 150K reach, guaranteed
- Up to 7.5K engagements -- likes, comments, shares, saves -- from your target audience
- 90 days
Custom Package
Maximum business impact with a fully custom strategy to dominate a category or accelerate growth
- Expand content creation and engage chefs for long-term ambassador programs, integrated campaigns, advisory councils and events.
All levels include add-on options for allowlisting — a form of paid advertising from an influencer's page to maximize reach to your target audience and increase ROI.