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Toolkit Tuesday: Launch a Social Media Campaign With Postano

Looking for a tool that takes social media to the next level? Meet Postano, a highly visual social media hub that compiles all aspects of your social media monitoring into one place and provides an ultimate platform to launch your next social media campaign. Postano’s many different features work together to help you plan, implement and track your social media campaign. Not only is Postano a great tool for tracking social media accounts and campaign content, but it also has some really unique features that can help support your campaign events. Read on to learn more about this tool! Connect

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Looking for a tool that takes social media to the next level? Meet Postano, a highly visual social media hub that compiles all aspects of your social media monitoring into one place and provides an ultimate platform to launch your next social media campaign.

Postano’s many different features work together to help you plan, implement and track your social media campaign. Not only is Postano a great tool for tracking social media accounts and campaign content, but it also has some really unique features that can help support your campaign events. Read on to learn more about this tool!

Connect Social Media Accounts

Postano allows you to easily connect and see all of your social media accounts by streaming content from social media sites or any other RSS feed. You can set up specific streams to enable Postano bring you the exact content you’re looking for. Streams can include specific keywords you want to track, and also exclude certain words to eliminate unwanted noise in your feed.

Image courtesy of Postano.com
Image courtesy of Postano.com

Hashtag Monitoring

When running your social media campaign, you can use Postano to set up hashtags to track, including all user content as well as your brand’s content. Postano, a highly visual tool, allows for at-a-glance monitoring, providing a dashboard of images relating to the campaign.

Highly Visual

Postano’s visual interface makes it easy for users to view large amounts of user-generated content and campaign content, which can help you notice patterns, emerging trends and positive or negative feedback. You can also easily respond to followers’ comments from right within the platform.

Seeing is Believing

Ever wonder how tweets show up on the jumbotron at a basketball game, or along the bottom of a TV screen at an event? Here’s where Postano shows off its unique side. On top of all the monitoring, tracking and analytics that Postano brings to the table, it also brings even more visual tools that users can take advantage of. Postano can help you create interactive visuals to support your campaign, including typography posters, billboard visualization, photo mosaics, hashtag voting, hashtag clouds and more. Learn more about these features and see what they can do here.

Image courtesy of Postano.com
Image courtesy of Postano.com

Pricing

Postano allows for a 14-day free trial, and then pricing starts at $79 per month.  Contracts are month-to-month, which makes it easy for you to cancel subscriptions at any time.

Overall, Postano’s ability to combine social media monitoring with highly visual and interactive components make it a very unique tool. Postano combines a traditional social media hub with new technology to help you get the most out of your social media campaigns.

Have you ever used a tool like Postano? What was your experience with its visual capabilities?

 

Mary Stankiewicz

Mary helps our clients grow their brands with smart and strategic content across social media platforms and targeted media coverage.